Salesforce enhances Einstein with Claude \ Anthropic

Salesforce customers can now select Claude models for AI-powered Salesforce applications and experiences built with the Salesforce Platform. The latest Claude models—Claude 3.5 Sonnet, Claude 3 Opus, and Claude 3 Haiku—are now available to Salesforce customers using Amazon Bedrock.
Now, Claude can help Salesforce enterprises improve efficiency, insight, and personalization across their entire operation, including sales, customer service, marketing, commerce, and IT, among others.
Claude is designed for enterprise-grade security and accuracy, with industry-leading skills that lead to near-human voice and tone and less hallucination than other LLMs. Salesforce customers can now select Claude models in prompt templates that power custom AI experiences or, most recently, custom actions for Agentforce Agents, which can plan and take action on behalf of employees and customers.
– Kaushal Kurapati, Senior Vice President of Product for AI at Salesforce
Salesforce customers can now access the latest Claude 3.5 Sonnet, Claude 3 Opus, and Claude 3 Haiku models through the Bring Your Own Large Language Model (BYO LLM) feature in Salesforce’s tools that make it easy for admins and developers to create and customize AI applications without needing advanced coding skills. These tools help Salesforce admins and developers customize, build, and extend their AI applications.
This integration allows users to:
All interactions with Claude flow through Salesforce's secure AI systems, ensuring responsible AI use with safeguards like dynamic grounding and toxicity detection through the Einstein Trust Layer.
For more information on how to leverage Claude within your Salesforce environment, contact your Salesforce representative. Check out this AWS Developer blog to learn how you can build generative AI–powered Salesforce applications with Amazon Bedrock.
In Summer ’24, Salesforce added Anthropic Claude 3 models hosted on Amazon Bedrock to their AI platform. This is in addition to their existing LLM options.
Anthropic is a Public Benefit Corporation. Our mission is the responsible development and maintenance of advanced AI for the long-term benefit of humanity.