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Writing A Smashing Article — Smashing Magazine

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Writing A Smashing Article — Smashing Magazine
Smashing Magazine authors are typically web designers and developers just like Smashing readers! We want our writers to share the tips and tricks they have learned, and we will give you plenty of help along the way. If you have an idea to share, here is how to turn it into a Smashing article.
Our primary goal is to deliver quality content. We’d be honored to have you sharing your experiences on a recent project, or lessons learned, or things that worked and failed in a truly smashing article. Your work will be rewarded with a honorarium and full credit. (Obviously.)
Before getting in touch with your idea, please read this information. It will greatly improve your chances of being accepted.
You can! (Unless you are a spammer) Our authors range from experienced writers to first-timers. As our process includes editorial oversight, we can be a great place to publish your first piece.
You need an idea, something you want to share, and the ability to put together an outline to show us that your idea is likely to be of interest to our readers. From that point on, we can give you any help that you need as you write and revise your article. Experienced writers all started somewhere, we would be honored for you to start your writing career with us.
We publish articles written by people who work on the web, for people who work on the web. These include:
We work with individual authors. We will immediately reject pieces which are submitted on behalf of your CEO or a nameless member of your team. If your CEO would like to write for us, great! Send them this guide and they can make contact in the same way as everyone else.
We do not publish articles which are an obvious attempt at content marketing. While your experience in your company and with your product is valuable, pieces full of links to your product, or which are a walkthrough of how to use your product, will be rejected. Think about what you have learned, not how you can sell to our readers.
Press releases, listicles, and product reviews are unlikely to be interesting to us or our readers.
We do have sponsored post options for companies who would like to increase their visibility while sponsoring great content. Again, this is not a way to post an advert, rather a way for you to put your name to some great content for our readers. Examples might be a company with a web performance tool sponsoring a series of articles about performance; an email service sponsoring an article about email design. Contact us if you would like to discuss this.
The Smashing audience are professional web designers, developers and other people involved in developing websites and online businesses. When you write, assume that your reader is a knowledgeable peer. Writing a beginner article about a technology is great (we are all beginners at something), but you can assume a starting point of familiarity with web technologies.
Practical advice that comes from real experience, plus well researched opinion is what we aim for. See the writing and style guide for more tips on how to write for our audience.
When we give your outline the green light and ask you to write an article we ask that:
Creating great content is a two-way process:
We have a full guide to our writing process here, we aim to create a great experience for authors and to help you publish your best work with us.
We would like to see an outline initially, rather than a complete article. We can often help authors to refine their outline to something we can accept, when had they sent the completed piece to us, we would have rejected it. You can read some detailed information about pitching, and why we ask for an outline in this article.
Your pitch should be sent via our contact form and include:
We’re always glad to make new contacts and explore new possibilities. We would be very happy to welcome you on board of our Smashing team!
Last updated 4th of January 2021 by Vitaly Friedman, Editor-in-Chief.
With a commitment to quality content for the design community.
Founded by Vitaly Friedman and Sven Lennartz. 2006–2026.
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